In 2025, marketing isn’t about choosing between print and digital — it’s about combining them. Many businesses still see print as “traditional” and digital as “modern,” but the truth is both work best when they support each other.Here’s how smart brands are blending offline and...

AI is no longer just a buzzword in 2025. From small startups to global brands, everyone is experimenting with how artificial intelligence can change the way we do business. But when it comes to branding, the real question is: how much of it should be left to AI, and how much needs...

Not long ago, people thought an online store was only for tech giants or big fashion brands. That’s not true anymore. We’ve seen home bakers, small clothing shops, even local furniture guys making sales through their own websites. The shift is real.Customers Have ChangedThink...

I remember when personal branding used to mean having a nice-looking LinkedIn profile picture and maybe a catchy line in your bio. That was enough to “stand out.” Fast forward to 2025, and things look completely different. Everyone has a polished profile now—so how do you actually...

What Exactly Is GEO?In simple words, GEO means shaping your content so AI assistants recognize and trust it when pulling information.With SEO, you fight for a spot on page one of Google.With GEO, you fight to be the source AI pulls into its answers.It’s not about...

Every year, a new AI tool grabs attention. First it was ChatGPT, then came image generators, and now something with the most unusual name—Nano Banana. Strange name, right? But it has already powered 200 million+ images online and is turning into a hot topic for creators and brands...

Let’s be honest – customers are tired of endless ads. They skip YouTube ads, scroll past Instagram reels, and ignore pop-ups. But when they walk into an exhibition, explore a beautifully designed stall, and actually talk to a brand representative, things change. That’s event...

We live in a time where everything is online—social media posts, websites, endless ads following us around. But there’s one marketing piece that still hasn’t lost its charm: the brochure.It may sound old-fashioned to some, but if you’ve ever handed over a brochure during a...

Every now and then, a piece of tech arrives that makes you stop mid-scroll.This month, that name is GPT-5.It’s not just tech geeks getting excited – marketers, business owners, even everyday social media users are wondering, “So… what’s the big deal?”At Smit Branding,...

India is one of the most competitive and complex FMCG markets in the world.Thousands of products compete daily for the same shelf space, the same scroll time—and most importantly, the same customer.In this high-volume, low-margin business, one thing separates winners from forgotten...