Smit Branding Private Limited, a packaging design and printing company in Rajkot, designed and printed Surbhi, a fragrance gift hamper from Rotary District 3060: four Eau de Parfum labels and a premium gift box finished with velvet lamination and raised gold Scodix.
Fragrance • Corporate Gifting
Product Design • Box Printing • Velvet Lamination • Scodix
(about the project)
About Surbhi
Surbhi is a fragrance gift hamper from Rotary District 3060: four 20 ml Eau de Parfums, Inspire, Aura-X, Signature and Prestige, in one keepsake box.
A gift from the district had to feel special in the hand, not just look good in a photograph. The brief was a set that felt luxurious from the first touch of the box to the last spray, with each fragrance clearly its own.
Surbhi’s line, “Gift the Fragrance, Spread the Smile”, set the tone for everything we designed.
(product design)
Four Scents, One Family
Each fragrance has its own glass colour, purple for Inspire, pink for Aura-X, amber for Signature and deep red for Prestige, while the gold label stays the same: the fragrance name at the top, the Surbhi wordmark running vertically with the tagline, and Eau de Parfum, 20 ml at the base.
The result reads as a family at a glance, yet every bottle is easy to tell apart.
- Inspire: purple glass
- Aura-X: pink glass
- Signature: amber glass
- Prestige: deep red glass
Click any image to view it full size.
Click any image to view it full size.
(the gift box)
Velvet Touch, Raised Gold
The box is a deep maroon box finished in velvet lamination, so it feels soft and suede-like in the hand. On top, the Surbhi wordmark and tagline are printed in raised gold with Scodix, so the logo can be felt as well as seen.
Inside, the lid introduces each fragrance in a few words, and the four bottles sit in a fitted cream tray below.
- Velvet lamination: soft-touch, suede-like finish
- Scodix: raised gold logo and tagline
- Inside lid: a short note on each fragrance
- Fitted tray: holds all four bottles
(launch visuals)
More Than a Fragrance, It's a Feeling
To present the hamper, we created banners that carry the same maroon and gold: the full range on a stone plinth with “Scents That Stay, Memories That Last”, and the Signature bottle with a golden spray that becomes the Surbhi wordmark.
- Range banner: all four fragrances together
- Signature banner: the spray becomes the logo
- Same palette: maroon, gold and rose
Click any image to view it full size.
(deliverables)
What We Delivered
- Label design for four fragrances
- Gift box design
- Box printing with velvet lamination
- Raised gold Scodix embellishment
- Inside-lid fragrance descriptions
- Launch banners
(the result)
A Gift That Feels Special
Surbhi looks and feels like a luxury fragrance set: a velvet box with raised gold that recipients want to keep, and four bottles that each have their own identity within one family.
1. What is velvet lamination on a gift box?
Velvet (soft-touch) lamination is a matte film applied over the printed board that gives it a smooth, suede-like feel. It makes a box feel premium the moment it is picked up, which is why we used it on the Surbhi box.
2. What is Scodix printing?
Scodix is a digital embellishment process that adds raised, tactile effects, including metallic gold, to selected parts of a print. On the Surbhi box it lifts the gold logo and tagline above the velvet surface so they can be felt as well as seen.
3. Why combine velvet lamination with Scodix?
The contrast does the work: a soft matte background makes the raised, shiny gold stand out even more. It is a popular pairing for luxury gift boxes, invitations and premium packaging.
4. Can you design both the product labels and the box?
Yes. For Surbhi we designed the labels for all four fragrances and the gift box as one set, so the bottles and the box share the same wordmark, gold and colour story.
5. Can you print small quantities of premium gift boxes?
Yes. We print corporate and association gift boxes in short runs, with finishes like velvet lamination, Scodix, foil and spot UV. Tell us the quantity and finish and we will suggest the best option.
6. Do you design corporate and association gifts?
Yes. Surbhi was made for Rotary District 3060, and we also design packaging for brands such as Tattvabhog, Naryal and Abhinav Perfume.
Planning premium packaging or a corporate gift? See our work for Tattvabhog and Abhinav Perfume, or talk to our team.
